Web design trends mean different things to different people. Depending on the type of business and the message being conveyed will determine which trends should be followed and which can wait. Below are three key design trends that will be an asset to websites now and in the future.
1) Responsive Design – This is a key factor for all websites. With more people using Smartphones and tablets to access the internet, it is imperative to consider the design elements that will present well on those media. Finding a designer that understands and works with responsive design sites will be invaluable when converting an existing site.
2) K.I.S.S. Design – The old saying “Keep It Simple, Stupid” is particularly true in web design. Effective web design utilizes white space and visual components to draw visitors into the site and to deliver important messages. Utilizing the expertise of a quality web design will insure that the site presents a clean and professional image for the business while conveying the personality of the organization.
3) Captivating Content – Web audiences like to be engaged in a site. Creating content that tells a story or creates positive images in the visitors’ minds will keep them clicking through the pages and ultimately will build the site owners credibility as an expert in the industry. Not all web designers are copywriters though, so it is imperative to either the site owner or web designer have a person that is capable of creating content that achieves the desired results.
Web Design Trends – Make Them Work for You
The web design trends that are popular this year all revolve around making sites easier and more user-friendly. People are on the go and have very little time and patience for hard to navigate or cumbersome websites. More importantly, they have very little use for sites that cannot be viewed on the variety of media that exist in their lives. With a few simple changes to an outdated site, a website will become accessible to our mobile society and will provide visitors with an engaging experience.
Web Design Trends – Fad or Fab
Based on experience, the web design trends are not just fads that will be gone tomorrow. They are here to stay. As people become more mobile and more engaged in their experiences, websites will need to keep up. As a result, websites are being forced to comply with the design and functionality of mobile devices. It is important for website owners to stay abreast of the latest technology if they want their website to continually be a marketing tools and source of information for their potential customers. For some, staying in tune with technology is frustrating. That is where the help of a quality web designer can be helpful. It is their business to know what’s trending, what works and what doesn’t. If your website needs brought up to speed, a team like the one at Austin web design firm, AO Design, can provide valuable insights into upgrading your website to a fully functional asset for your business. Contact us today to learn more.